Senior Executive - Project Marketing

Job Summary

To execute and manage all content related to marketing and branding of projects.

Key Responsibilities

• Brief and manage creative agencies on development of A&P materials.
• Brief and manage media agencies on media campaigns required for launch of projects.
• Follow up and manage timely delivery of branding & communications material required.
• Key coordinator between the department and project Sales & Marketing team to ensure all requirements of branding and communications materials are attended to.
• Able to contribute and develop effective marketing plan and strategies in order to achieve sales target by actively participating in group discussions, provide constructive and creative ideas.
• Social Media management.
• Working closely with Architects and artist renderers to develop computer generated images (CGIs) related to the project.
• Carry out market research, competitor analysis and leads profiling to supplement business decisions.
• Assist in development of project website and ongoing social media management
• Plan, coordinate and execute marketing and sales events such as sales launches, promotional activities, roadshow, exhibition etc to deliver sales target.
• Undertake necessary application or renewal of Developer’s License (DL) and Advertisement & Sale Permit (AP) and maintain up to date reporting adhering to authority requirements. Eg. HIMS and others. 
• Any other duties that will be assigned from time to time by the Management.

Qualifications

Diploma or Degree in relevant field.

Skills & Abilities

• Attention to detail.
• Computer literate.
• Good working knowledge of property marketing. 
• Proficient in communication (oral and written).
• Possess a valid driving license.
• Strong Market Data Awareness.
• Work well in teams.

Expected Minimum Years of Experience

3 years