Job Summary
The Senior Executive - Marketing will play a key role in developing and implementing marketing strategies to promote products or services and achieve business objectives. This role involves conducting market research, identifying target audiences, creating marketing campaigns, managing budgets, and analyzing marketing performance. The Senior Executive will also collaborate with other departments, such as sales and product development, to ensure alignment between marketing efforts and overall business goals.
Key Responsibilities
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Stay up-to-date with the latest marketing trends, technologies, and best practices.
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Provide guidance and mentorship to junior marketing team members.
Qualifications
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Bachelor's degree in Marketing, Business Administration, or a related field.
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Master's degree in Business Administration (MBA) or a related field is a plus.
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Relevant marketing certifications (e.g., digital marketing, content marketing, social media marketing) are preferred.
Skills & Abilities
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Proficiency in digital marketing tools and platforms (e.g., Google Analytics, social media management tools, email marketing platforms).
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Excellent analytical, problem-solving, and decision-making skills.
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Strong communication, interpersonal, and presentation skills.
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Ability to work independently and as part of a team.
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Excellent organizational and time management skills.
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Ability to manage multiple projects simultaneously and prioritize effectively.
Expected Minimum Years of Experience
3 Years and above