Job Summary
Support the execution of township business, branding & social media and activation initiatives to strengthen township positioning, engagement and vibrancy.
Key Responsibilities
1. Township Branding & Social Media
• Support township branding and positioning initiatives across relevant platforms.
• Coordinate with digital agencies on social media content calendar and day-today content requirements.
• Stay alert and monitor all complaints, feedback and compliments received through social media, and promptly report urgent or sensitive matters to the immediate superior.
• Keep up to date with social media trends, popular content formats and relevant trending topics to identify content opportunities.
• Coordinate with internal teams, agencies, tenants and partners for content creation and delivery.
• Monitor social media performance and provide insights for improvement.
2. Township Activation & Events
• Support the superior and team in coordinating collaboration initiatives, township activations and events.
• Assist in coordinating with tenants, businesses, agencies, internal team and external partners to ensure smooth execution.
• Support activation ideas and programmes that drive footfall, engagement, awareness and township vibrancy.
• Assist in tracking and reporting activation results.
3. Stakeholder & Project Coordination
• Coordinate with internal and external stakeholders to ensure smooth project execution.
• Manage project timelines, follow-ups and deliverables effectively.
• Prepare management updates, presentations and reports.
Qualifications
Degree in Marketing, Business, Communications, Property, Events or related fields.
Skills & Abilities
- Good communication, stakeholder management and coordination skills.
- Basic design and content creation skills, with the ability to produce simple social media visuals and content.
- Proactive, commercially aware and able to work in a fast-paced environment.
- Good command of English and Bahasa Malaysia; Mandarin/Cantonese is an advantage.
- Proficient in Google Workspace, particularly Google Sheets, Google Docs, Google Slides and Google Drive. •
- Comfortable working with digital platforms and social media management tools.
Expected Minimum Years of Experience
- 3–5 years’ relevant experience, preferably in township/property marketing, branding, retail or activation.
- Experience in township branding, marketing, leasing and social media management.